Your Next Move: A 4-Step Plan to Launch Your Custom Gym Amenity

Throughout this series, we’ve covered the entire playbook for a locker room upgrade. We’ve detailed the powerful branding and retention benefits, explored the specific ingredients for a perfect post-workout clean, and mapped out the practical logistics of implementation. You see the vision and understand the value.

Now, it’s time to make your next move.

This article is your game plan. It’s a straightforward, four-step guide to help you take your initial idea from concept to stocking your showers with a custom-formulated solid amenity that your members will love. The process is collaborative, creative, and much simpler than you might think.

The Game Plan: Your 4-Step Journey to a Better Amenity

Think of this as your training program for launching a successful amenity line.

Step 1: The Strategy Session (Consultation) Every great plan starts with a strategy session. This initial, no-obligation conversation is where we define the goals for your amenity. It’s not a sales pitch; it’s a collaborative brainstorm. We’ll discuss your gym’s unique brand, your member demographics, and the ideal post-workout experience you want to create. Are we aiming for a deep-cleansing bar with activated charcoal or a cooling recovery bar with eucalyptus? This is where our partnership at Mid Solid Press & Pour begins, as we help you define a product strategy that perfectly aligns with your fitness center’s brand.

Step 2: Lab Work (Formulation & Sampling) Once we have the strategy, we proceed to the lab. Our formulation experts take the concepts from our discussion and craft physical samples for you and your team to test. This is your chance to experience the invigorating lather, the refreshing scent from the essential oils, and the overall clean feeling after a tough workout. We will refine the formula based on your direct feedback until it meets your high standards for performance and quality.

Step 3: The Branding (Design & Finalization) With the formula perfected, we focus on making the bar unmistakably yours. This is where your brand’s identity is literally stamped onto the product. We’ll work with you to:

• Finalize a unique, custom shape for the bar.
• Create a precision die to emboss a crisp, clear version of your gym’s logo.
• Decide on the presentation, be it a simple paper wrapper or “naked” for zero-waste.

This step transforms the bar from a great product into a powerful piece of your brand.

Step 4: The Rollout (Production & Delivery) With your final approval on the formula and design, we initiate your full production run at our facility in Colorado. We manage the entire process, combining artisan quality with industrial efficiency to ensure every bar is as good as the one you approved. From there, we coordinate the logistics and delivery, getting your new amenities to your gym, ready for your members to enjoy.

Final Checks: Your Questions Answered

1. What’s the absolute first step to get this process started? The fastest way to begin is to contact us for a free, no-obligation consultation. You can fill out the form on our website or give us a call. It’s helpful to come with your initial ideas about your brand identity and the kind of experience you want for your members.
2. What is the minimum order, and is that amount manageable for a single gym location? Our minimum production run is 5,000 bars per type (e.g., shampoo or body bar). For a busy gym, this is a very practical quantity that can last several months, which simplifies your inventory and reordering schedule.
3. How much say do we get in the creative process? You get as much say as you want! We tailor the process to you. Some of our clients have a very specific vision for scents and ingredients, while others look to us for expert guidance. It’s always a collaboration, and our goal is to bring your vision to life.
4. Can you help us think through the pros and cons of different dispensing options for our specific layout? Yes. This is a key part of our consultation. We can discuss the benefits of individual bars versus secure dispensers, taking into account your facility’s member volume, locker room setup, and budget. We can even recommend trusted suppliers for hardware like soap dishes.
5. If we decide we’re ready to go, what info do you need to provide a quote? To get started on a quote, we just need the basics: the type of bar you’re interested in (e.g., an all-in-one shampoo/body bar), your estimated quantity (starting with the 5,000 MOQ), and your general thoughts on customization (like a logo stamp or custom scent). From there, we can work together to refine all the details.

You’re dedicated to helping your members achieve their best. This is a clear, high-impact, and achievable next step in enhancing their experience and building a brand that stands for quality through and through.

Your members have finished their workout. Your next move is clear. Contact us today to start designing a better locker room experience.